As we weave through the importance of design in digital storytelling, Kelsey highlights that design is more than just pretty pictures—it's a vital component in guiding user behavior and evoking the right emotions. She shares crucial insights on how to ask the right questions to ensure a website doesn't just dazzle but also drives the desired user action. This conversation is a treasure trove for aspiring designers and entrepreneurs who want to learn how to use design to craft compelling narratives that resonate with their audience and align with their evolving business goals.

Wrapping up our engaging chat, Kelsey addresses the hot topic of AI's role in creative industries. Far from the doomsday predictions, she illustrates how AI is an asset, augmenting human creativity rather than replacing it. We also tackle the need for more women in technology, sharing both Kelsey's experiences and her successes in navigating a male-dominated field. Her parting wisdom and resources offer not only inspiration but also practical pathways for anyone looking to leave a digital imprint in a way that's uniquely human.